KIA MOTORS ITALY
Digital communication is our way of communicating "to the future." A language that with Kia Motors Italy has crossed the boundary of traditional advertising signs to embrace a new multimedia experience inside the point of sale.
In perfect line with the slogan "welcome to the future" that stands out in the South Korean automaker's showroom, we designed and implemented a digital communication system that dialogues with potential customers, creating an enveloping experience.
No stranger to innovative projects, such as the introduction of technologies such as voice recognition and touch screens in cars, Kia Motors has thus enriched the way it interacts with customers even in the presentation of its offerings. Our multimedia totems in the showroom create a digital experiential journey that tells in a new and engaging way about the features of the cars on display. Advertising signs are evolving. And with them the ability of companies to communicate "to the future."